Roughly 15 TB of videos get uploaded to MindGeek’s sites every day. This is equivalent to roughly half of the content available to watch on Netflix
Vast amount of pornography available on free-to-watch tube sites is stolen
Business Model
MindGeek uses detailed data to track the sexual fantasies of millions of people.
It, then, orders production studios what to shoot for their subscription pages.
If the “free” product flops, audiences for premium products grow and vice versa, leaving MindGeek profiting either way
Related businesses
Bandwidth data by network firm Sandvine confirms that Pornhub is the world’s most popular adult site.
Rival Xvideos comes close, but MindGeek controls an entire network of related businesses, with arms such as TrafficJunky and age verification service AgeID strengthening its arsenal of top-ranking tube sites and subscription platforms.
Secretiveness of the company
It has very little scrutiny or accountability
MindGeek and Mr Bergemar have remained largely in the shadows.
Its early lenders such as JP Morgan have also made sure to hide from view
Modest profits
As per its recents accounts in 2018, MindGeek had made only modest profits.
Pre-tax profit reached 38.3min2018,upfrom9.7m in 2017 and 26mtheyearbefore,withnetrevenueshoveringjustunder500m
Reason for the modest profits
The interest on the loan received by Thylmann is a major culprit
It has paid an annual 20.4 per cent interest rate on outstanding debt that in 2018 reached $370m.
Money is also funnelled into a complex network of subsidiaries that MindGeek owns less than a third of and in which Mr Bergemar holds a significant set of shares, according to a person close to the company.